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The term Cyber Monday refers to the Monday immediately following Black Friday, the ceremonial kick-off of the holiday online shopping season in the United States between Thanksgiving and Christmas. Whereas Black Friday is associated with traditional brick-and-mortar stores, “Cyber Monday” symbolizes a busy day for online retailers. The premise was that consumers would return to their offices after the Black Friday weekend, making purchases online that they were not able to make in stores. Although that idea has not survived the test of time, Cyber Monday has evolved into a significant marketing event, sponsored by the National Retail Federation’s Shop.org division, in which online retailers offer low prices and promotions.
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LOS ANGELES (Reuters) – Online movie rental company Netflix Inc has surveyed its subscribers to gauge their interest in streaming movies to their televisions using Microsoft Corp’s Xbox 360, a Netflix spokesman said on Monday.

Netflix spokesman Steve Swasey declined to say whether the survey indicated a soon-to-be announced partnership between the two companies, but said Netflix was interested in getting its movies to consumers’ TVs “in as many ways as possible.”

http://www.reuters.com/article/internetNews/idUSN2435747920080325